Blair Waldorf has that Upper East Side kind of beauty that feels absolutely pristine at all times, like she would never let herself be seen looking anything less than perfect. Her hair is always glossy and styled perfectly, soft curls, sleek blowouts, and headbands that somehow become part of her whole identity. Her makeup is feminine and refined, glowing skin, defined lashes, rosy lips, everything always looking expensive and carefully done without being cakey or over the top. Her outfits are elegant and structured, tailored coats, plaid skirts, tights, heels, pieces that feel timeless and rich in that classic private school Manhattan way. There’s a confidence to her presence that makes people notice her immediately, like she fully expects to be the centre of attention wherever she goes. Her beauty has that old Hollywood romantic feel to it too, very sophisticated and composed while having enough emotion underneath to make everything feel more intense and unforgettable.

Perfume Collection

Chanel No. 5

Diptyque Eau Rose

Miss Dior

Chanel No. 5 is very Blair, timeless and perfect in a way that almost feels intimidating, its the kind of perfume that enters a room before she does. It matches her whole Upper East Side queen B energy, elegant coats, headbands, perfectly planned outfits, everything always controlled down to the smallest detail. Diptyque Eau Rose feels more personal on her, soft fresh roses that come out when she’s being less guarded and a little more romantic than she likes people to notice. And Miss Dior has that feminine, pretty feeling that fits the more dreamy side of Blair, the version of her that still believes in grand love stories, Paris mornings, and everything turning out beautifully in the end.

Her Body Mists

Chance Chanel Eau Tendre

Phlur Vanilla Skin

Jo Malone Velvet Rose & Oud

Chance Chanel Eau Tendre Body Mist is easily Blair’s everyday scent, delicate and elegant in that expensive private school Manhattan way where everything about her seems perfectly feminine and orderly. Phlur Vanilla Skin brings out her warmer, more romantic side, sweet and rich, like something she’d wear on nights where she’s feeling softer underneath all the perfection. And Jo Malone Velvet Rose & Oud All Over Body Spray is the most dramatic of the three, deep florals with that dark luxurious feeling that makes her seem even more intimidating and impossible to forget.


Body Wash & Lotion

Chanel Paris Venise

J’adore Les Adorables

Chanel Paris Venise feels very Blair, classic and elegant. Even her shower products seem expensive and carefully curated. J’adore Les Adorables Shower Gel is more romantic and silky in a way that feels very old fashioned luxury, like something she’d pick to wear on a night she’s already planned out.

Diptyque Soft Lotion

Miss Dior Body Lotion

Diptyque Soft Lotion suits Blair perfectly, smooth and delicate with that quiet expensive feeling that makes even the smallest parts of her routine seem carefully chosen. Miss Dior Body Lotion is prettier and more dreamy and floral in a way that matches her love for grand gestures and living like she’s the main character in an old fashion love story.


Hair Products: Shampoo & Conditioner, Hair Oil

Oribe Gold Lust Shampoo Set

Kérastase Glaze Drops

Oribe Gold Lust Shampoo and Conditioner gives Blair that glossy, expensive looking hair that always falls perfectly around her face, where everything somehow looks immaculate all day. Kérastase Paris Glaze Drops are the extra detail that keeps her hair looking sleek and luminous, adding that silky finish.


Extras: the items laying around as decor

Jo Malone Candle

Little Book of Dior

Vase of Peonies

A Jo Malone Candle feels very Blair in that expensive, softly glowing way, filling her room with a clean elegant scent that makes everything feel a little more luxurious the moment it’s lit. The Little Book of Dior fits her perfectly, something she’d leave on display like an object she actually enjoys flipping through, tied to her love for fashion, history, and anything that feels beautifully made. And a vase of peonies is so Blair, full and dramatic in the prettiest way, sitting on her desk or bedside like a constant reminder that she likes her surroundings to feel lush, feminine, and a little theatrical.


Makeup Essentials: Eyes, Base, Lips

Eyes: Soft Smoky Eye

YSL Lash Clash Mascara

Diorshow 5 Couleurs Eye Palette

YSL Lash Clash Extreme Volume Mascara gives Blair those bold, full lashes that gives her eyes the kind of look that reads confident the second she walks into a room. The DIOR Diorshow 5 Couleurs Limited Edition Eye Palette is what she’d reach for when she wants depth, soft smoky tones and satin finishes.

Base: Flawless & Matte

Armani Luminous Silk

Dior Forever Skin Correct

Chanel’s Cream Bronzer

Armani Luminous Silk Foundation gives Blair that smooth, even base that still looks like skin but with a slight glow that catches light in all the right places, there’s no doubt she always looks ready for a society photo. Dior Forever Skin Correct Concealer keeps everything bright and awake. Chanel’s Cream Bronzer adds warmth and shape to her face, giving her that softly sculpted look that makes her features stand out in an Upper East Side, candlelit dinner kind of way.

Lips: Nudes & Gloss

Chanel Rouge Allure

Dior Addict Lip Maximizer

Clarins Lip Perfector

Chanel Rouge Allure Lipstick gives Blair that classic, statement lip that’s rich in colour and instantly elevating. Dior Addict Lip Maximizer adds that glossy, plumped shine she’d layer on top or wear alone for a softer finish. Clarins Lip Perfector is the easy in between, sheer and silky with just enough tint to look natural but still a little enhanced, definitely something she’d keep in her bag for quick touch ups throughout the day.

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